---
title: How Commercial AV Streamlines Detroit Auto Manufacturing
description: How are automotive companies contending with the challenges of modern manufacturing? Learn how commercial AV is bridging the gap between international offices through improved call quality and real-time collaboration tools.
image: https://blog.werigi.com/hubfs/corporate-av-1-2018-igi-blog-1.jpg
---

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# blog

![corporate-av-1-2018-igi-blog-1](https://blog.werigi.com/hubfs/corporate-av-1-2018-igi-blog-1.jpg)

# How Commercial AV Streamlines Detroit Auto Manufacturing

Posted by [IGI](https://blog.werigi.com/author/igi). April 27, 2018 - [Corporate AV](https://blog.werigi.com/topic/corporate-av)

It’s no secret that the automotive industry is in a state of flux. In light of 21st century consumer habits, shifting market trends, and globalization, Detroit auto companies face challenges they have never seen before.

However, behind each manufacturing challenge is a new technology for improving processes. Commercial audio visual technology is being leveraged by many Detroit automakers to contend with the hurdles of manufacturing in the modern age.

## Globalization and commercial AV

The idea of a “Detroit automotive company” is a misnomer — centralized operation in Midwest America is a thing of the past. Today, automotive manufacturing is an international business, which presents new challenges when it comes to workplace collaboration.

With teams fractured across different countries, automotive companies have struggled to replicate the efficiency of in-person workflows. Only in the past couple years has technology caught up to the automotive industry’s need for sharing, conferencing and collaborating online. Thanks to evolving commercial AV technology, communicating over international boundaries is no longer a significant obstacle.

## Advancements in commercial AV tech

Today, automotive companies are unfettered by the potential inefficiencies of remote work. With the help of audio visual technology that allows video conferencing and real-time document editing, automotive companies can bridge the gap between international offices. The AV advancements that have improved automotive manufacturing include:

- **Video conferencing** — Improvements in streaming quality have made video conferencing a practical, and efficient, way to meet with coworkers overseas.
- **Ceiling microphones** — High-fidelity calls previously required bulky equipment. Now, thanks to evolving ceiling microphone technology, clear call quality is possible without sacrificing space.
- **Audio digital sound processors (DSP)** — The devices, which convert audio signals into sound, are regularly improving and ushering in better online call quality.
- **USB cameras** — Affordable cameras, which can be easily plugged into computers via USB, are no longer plagued by poor video quality. Improvements in camera technology allow for clear, stable video calls.

The fastest-growing area of commercial AV, and most sought after solution by automakers, are huddle rooms. Huddle rooms culminate all of the above technologies into spaces specially designed for online conferencing and collaboration. 

The immediate ROI on these spaces is fairly intuitive: huddle rooms are all-in-one collaboration spaces. These rooms have become an office space necessity, and the cost of developing a huddle room is quickly returned through reduced travel expenses and improved team efficiency.

## How to leverage commercial AV technology

It has never been easier to communicate and collaborate with remote teams online thanks to evolving commercial AV technologies. Real-time online document annotation, interactive presentation tools, high-quality video and audio calls allow online meetings to be as efficient as their in-person counterparts.

Ready to upgrade your professional space? [Contact IGI](https://www.werigi.com/contact-us) to learn more about the advantages of commercial AV, huddle rooms and to schedule a comprehensive needs assessment. IGI will provide the highest level of [design](https://www.werigi.com/design), [installation](https://www.werigi.com/installation), and [service](https://www.werigi.com/support) for your technology and management requirements.

## About IGI

Immersion Graphics, Inc. (IGI) provides audio visual design, engineering, consulting, product sales, control system programming, custom fabrication, installation, preventative maintenance, and extended support services out of its headquarters location in Detroit and west coast operation in Los Angeles. Additional offices are located in Indianapolis, Cincinnati, and Grand Rapids.

Founded in 1998, IGI has installed numerous large-scale, ultra-high resolution systems throughout the U.S. in the automotive, higher education, medical, financial, and energy transmission markets, and for the United States military and other government agencies. Applications include industrial design, engineering and data visualization, mission-critical command & control room environments, presentation systems, video conferencing, digital signage, and a variety of commercial AV solutions for emerging markets where the simultaneous visualization of 3D models and complex data by a group is essential to effective decision making. To get an in depth look at what we do, see our website at [www.werigi.com](https://www.werigi.com), we are IGI.

IGI is minority owned, veteran owned, and a small business and SBA 8(a) program graduate.

[![The Complete AV Integration Guide for your Organization](https://no-cache.hubspot.com/cta/default/2331237/510a18b6-1514-4dd6-a4c7-bf04d773fba0.png)](https://cta-redirect.hubspot.com/cta/redirect/2331237/510a18b6-1514-4dd6-a4c7-bf04d773fba0)

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[**map](https://www.google.co.in/maps/place/IGI/@42.543641,-83.4954837,17z/data=!4m13!1m7!3m6!1s0x8824a5c266b92cc3:0x3d54dba6185d493d!2s1020+Metro+Dr,+Commerce+Charter+Twp,+MI+48390,+USA!3b1!8m2!3d42.543641!4d-83.493295!3m4!1s0x8824a5c266b8961d:0x1c5118916d6403c7!8m2!3d42.543641!4d-83.493295) [IGI Detroit](https://www.werigi.com/av-integrator-detroit)[  
Corporate Headquarters](https://www.werigi.com/av-integrator-detroit) 1020 Metro Drive  
Commerce, MI 48390  
P: [248.624.6520](tel:2486246520)

[** map](https://www.google.co.in/maps/place/IGI/@33.9854566,-118.3875878,17z/data=!4m13!1m7!3m6!1s0x80c2b7513e74dc8f:0x25e2b5b881a333a3!2s5807+Uplander+Way,+Culver+City,+CA+90230,+USA!3b1!8m2!3d33.9854566!4d-118.3853991!3m4!1s0x80c2b7513c9f139d:0xa5439e78768be1f0!8m2!3d33.9854356!4d-118.3851195) [IGI Los Angeles](https://www.werigi.com/av-integrator-los-angeles) 10765 Noel Street  
 Los Alamitos, CA 90720  
 P: [310.337.1241](tel:3103371241)

[** map](https://www.google.co.in/maps/place/IGI/@39.9788651,-86.1601024,17z/data=!3m1!4b1!4m5!3m4!1s0x8814ac14a613aaf7:0x768a74e573cee5f8!8m2!3d39.9788651!4d-86.1579137) [IGI Indianapolis](https://www.werigi.com/av-integrator-indianapolis) 13295 Illinois Street  
 Suite 225  
 Carmel, IN 46032  
 P: [317.569.1316](tel:2486246520)